
Helen Lindell is the proud owner and Director of Baby goes Retro.
Helen grew up in Sweden, but now makes her home on the Sunshine Coast in Queensland. The initial inspiration for Baby goes Retro was a love of all things retro, and a desire to bring something less traditional to Aussie Mums and Dads.
A keen eye for bold colour and striking design has resulted in a hand-picked selection of very cool labels.

Nature’s Kids is aimed at eco-conscious parents who want something special for their young kids to wear
Our company aims to have a strong eco brand and value set. This is why we want to focus on supplying brands with an Organic and Fairtrade ethos.
Within the UK, there is a widening understanding of the importance of green initiatives, and we think our brand will sit very well within this sector. It is an area of significant ongoing growth and is only set to expand further in the coming years.

Rainbow Connection was born from a love of bright and beautiful children’s clothes.
As a child of the seventies I grew up with a penchant for bold and bright retro prints. When I became a parent, I realised that children’s clothing now on offer in most stores in NZ was rather vanilla AND gender stereotyped.
Then I found Scandi!

Rules Off Play come from a desire to approach children’s clothing in a different way. Frustrated with dull clothing and fabric that caused my son to have a constant rash I started researching alternatives. Coming across bright organic clothing was a revelation to me as a first time mother. The idea of dressing children as mini adults had not appealed to me and I had finally found an alternative. The desire to open a store began 2017 when my youngest child was 18 months I realised that my love for these clothes could be shared with others. The store opened in February 2019 and it has been one of the most intense and amazing experiences of my life so far.

Bold – Bright – Beautiful
Unique, unisex clothing for babies and children. Always organic, always special, always loved.

The story of Eddie & Min began in 2010 when my son Eddie was born.
It has long since been my dream to open a store selling all the fabulous clothing and products that are tried, tested and loved by my family.
Here at Eddie & Min we work with some fantastic brands to bring you a range of beautiful organic clothing for babies, children and adults too!

Gwisk Lowen is Cornish and quite simply means happy clothes.
We sell clothes that make you squeal when you see the parcel arrive, they quickly become very favourite items for little ones to wear and they make strangers smile when they pass by.

Little Nutkins a is family-run online store selling gorgeous, fun and colourful toys, clothes and accessories.
All our products are from independent brands that are ‘good’ in one way or another – meaning both you and your kids will love them.
Shop 24-7 from our easy to use website, friendly customer service, earn reward points with your purchases, and spread the costs with Klarna payments; Shop at Little Nutkins and we’ll be your new favourite store!

Graceful Changes is an organic baby and toddler clothes rental service.
For a monthly subscription you can choose beautiful clothes from a range of fantastic ethical brands, and exchange them when you need to


Rainbow Kids Boutique is an online store, with Ireland’s largest selection of ethical clothing brands and accessories for children and adults. We love colour and comfort for both kids and adults. Bringing a little sunshine into your life!
We are delighted to be working with Pikolo and stocking the bright and beautiful designs.



Barefoot Baby Ethical Clothing for Kids.
All our carefully selected organic clothes are GOTS certified and manufactured to the highest ethical standards. Sustainability is something very close to my heart and I want to make it easy and affordable to help save our world just a little.
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